Fashion lovers, get ready—SKIMS is finally arriving in Dubai with its first-ever physical store in the Middle East.
The cult-favorite shapewear and loungewear brand, co-founded by Kim Kardashian, is opening its doors at the iconic Mall of the Emirates, marking a major milestone for the brand in the UAE. Until now, SKIMS has only been available online in the region via Ounass, part of the luxury retail powerhouse Al Tayer Group—the same group that introduced brands like Harvey Nichols, Bloomingdale’s, and Prada to the UAE.
Launched in 2019, SKIMS quickly became a global sensation thanks to its focus on body inclusivity, innovative designs, and Kim Kardashian’s influential presence. The Dubai store promises to deliver the full SKIMS experience, offering everything from sculpting bodysuits and flattering undergarments to cozy loungewear in the brand’s signature neutral tones.
Fans can expect a sleek, minimalist retail space that reflects the aesthetic of the brand—chic, functional, and inclusive. Whether you’re refreshing your basics or looking for ultra-soft leisurewear, SKIMS’ first flagship store in the region will be the place to shop.
While there hasn’t been an official launch announcement yet, SKIMS enthusiasts have already spotted the branded storefront at Mall of the Emirates, hinting that the opening is just around the corner. And with Al Tayer behind the launch, expect a luxurious in-store experience tailored to the Dubai shopper.
This opening marks a significant step in SKIMS’ global retail expansion—and a big win for fans in the UAE.
Stay tuned for the official launch date.
Follow: @skims | @malloftheemirates
