An AI-generated music video created by composer and pianist Omar Harfouch has gone viral across social media, days before its scheduled performance at the Miss Universe finale in Bangkok on November 20–21.
The composition, produced entirely with artificial intelligence, has drawn global attention for its cinematic realism and high-end production quality. Viewers noted that the visuals and orchestral sound resemble a multi-million-dollar studio project — despite being generated by AI.
Virgin Radio star Kris Fade reacted publicly, stating that “this production would have cost several million dollars if it hadn’t been created by AI,” sparking conversations about how emerging technology is reshaping the creative industry.
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A Significant Step for AI in Entertainment
Harfouch’s work is being described as a milestone in the evolution of digital art. While AI has previously been used for graphics and short-form clips, this project stands out as one of the most widely-shared, full-scale compositions created with advanced generative systems.
Industry observers say the viral attention demonstrates how AI is becoming a viable tool for large-format entertainment projects, reducing production costs while maintaining cinematic quality.
The performance is expected to be a highlight of the Miss Universe finale in Bangkok, where millions of viewers will witness the AI-driven composition live for the first time.
With growing online engagement and industry praise, the project is already being viewed as a benchmark for the future of AI-assisted art.
